The Factors to Consider When Choosing a Web Hosting Company

Business has had many paradigm shifts over the years due to the many changes that occur in life over a series of years. Today, the world of technology is the most advanced, hence it influences many other sectors as well. You find that as a result of technology advancement, most business is done on virtual platforms.

This means that many business entities have now joined the web. Most sales and marketing is done online. This is also supported by the fact that most people have an established web presence. The increased communication happening online has broken the barriers of time, distance and expenses. This has in turn encouraged more businesses to conduct their sales and marketing online.

Most businesses have a website, social networking platform or any other means of a web presence.Many businesses starting out in the internet marketing ponder whether a website hosting plan matters. They trust their web developer will choose the right hosting plan for them.

Usually, the hosting plan matters when the business experiences a problem with their site. Finding the right website hosting company can prove challenging. The factors to consider when choosing a web hosting company include:

· The price

Price of the hosing company is an important consideration. Nevertheless, it should not be the sole determining factor. As you consider the price, it is important to appreciate the fact that you get what you pay for. Sometimes you may not even require to pay large sums of money to get the required expertise. You just have to be wise while shopping for service providers.

Therefore, it is not always a good idea to choose the company that offers the cheapest price, particularly if you are looking for an opportunity to make money with your site. Hosting companies that charge low prices may not be in a position to offer quality hardware and non-outsourced support. Therefore, it is advisable to consider the features provided by the host providers and compare the prices.

· Specialties/Area of focus

It must be understood not all website hosting companies are right for every kind of customer. Some of the companies offer a great shared plan but fail to offer solutions which are good enough for growing businesses.

Other web hosts offer a great enterprise solution but are not recommended for businesses with a small blog. Therefore, it is important to consider a company's area of ability or the company's specialty before buying the service.

Make sure to choose a company that understands your needs as a customer. Reading through the reviews and recommendations can give you an idea about the company's strengths.

· Technical specification

Take a close look at the business's site and determine what you want the website to do for you. If you are seeking to host an e-commerce site, a blog, videos and rich content, it is advisable not to choose a cheap hosting package.

The cheapest hosting plan will probably not have the RAM, disk space and processing power to serve different needs. As a result, you are likely to spend much of your time dealing with load issues and downtime.

Consider the features you are getting from the cheap host. Find out whether they charge additional support, domains, backups, etc. Make sure to ask questions and to reveal to the company how you envision the site.

· Reliability

The reliability of the company responsible for providing you website hosting is crucial. It is important to determine the number of years the business has been in business, their backup practices, their data retrieval practices and percent of uptime. Downtime results in the loss of business and therefore reliability is an important consideration.

Preparing An IOS App To Submission

Apple is known for its strictness in... almost everything. The App Store is not an exception. Submitting an application to the App Store is far more problematic than rolling it out on Google Play, the only application market that can equal the App Store in numbers, diversity and popularity. Submitting your first iOS application is even more troublesome. You must have your application approved by Apple. But no matter how restrictive Apple is, it provides incentives for developers to build for iOS, and tries to explain what your app shouldn't be and look like. If you are the software owner, your development company should perform deployment for you. But anyway, it's just necessary to be prepared. This means, your iOS product must be prepared.

Testing is a crucial stage of software development, and for a good reason. What saves time - Apple has a stable lineup of hardware and iOS versions. There is no Android multitude here. Your application gets tested twice - during the QA process, and at Apple. Apps can be rejected due to crashes, slowdowns, memory leaks, questionable content, and numerous other factors (described in the App Store Review Guidelines).

There is a minimum iOS version that your app runs on; it is set beforehand, and is shown on the App Store. That is why future updates have to correspond to the OS versions of your users, the one you stated on the app's page. If you allow a contradiction, users with the oldest iOS versions won't be able to run the updated app; they can download the updated version via iTunes, and it will replace the previous one - and so there will be a disappointment that shouldn't really ever be. But the good thing is, Apple is consistent in iOS updates, and users tend to quickly install them.

What's an icon for your application? Not everything, of course, but somewhere close. The icon artwork must be delivered in several precisely defined sizes. The icon is the very first impression a user gets, along with the app name. The name must be unique, and it may differ from the one that is shown on the homescreen of devices, below the icons. It's often good when these two names are the same. But, for example, if you submit a new calculator, it must have a unique name that's displayed on its page on the App Store, but for users it would be fine if entitled simply 'Calculator', as it is, on the homescreen.

What's the main showcase of your application on its App Store page? Correct, screenshots. Your app can have up 1 to 5 screenshots on the page. Surely, if your app is universal, supports both the iPad and iPhone/iPod touch, make sure to prepare separate screenshots for those. The elongated 4'' screen of the iPhone 5 also makes the difference, in comparison with its 3.5'' counterpart. But hey, there's one more useful thing you should know. Screenshots must have fixed sizes - those of the devices, that's a rule. But the images don't have to be actual app screenshots. You may use this rule in a creative way, if it's reasonable for your software product.

What else should your app have to be ready for submission? That's metadata. This means the abovementioned name, app category (primary and secondary - for example, for games), version number, a short description, keywords and a support link. Apps with sign-ups require a demo account for the Apple team, so they wouldn't have to sign up from scratch. When you will roll out updates (which is vital and not as painless as submitting a brand new app), you will inform your users with the help of 'What's new'.

After that you will set the price for the app. And of course, if, for example, you target the market of a peculiar country solely, you may set the corresponding availability. Both can be painlessly changed. Then there is rating. It is set by answering questions about the app content, in order to determine age restrictions for potential users. As with almost everything, rating is thoroughly checked by Apple.

There is no set amount of time for Apple to review a new application. Usually it can take about two weeks for a brand new one, and about a week for an update. But the actual duration may vary. It's up to you to set the date, when your application must be launched on the App Store after it's approved. This is needed when you need to launch it on a peculiar date. Once your app is deployed, unfurl the flags of promotion and lead your software product to users, revenues, high ratings and positive reviews on the App Store.